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ABC of behavior change : a guide to successful disease prevention and health promotion / edited by Jacqueline Kerr, Rolf Weitkunat, Manuel Moretti ; foreword by Rafael Bengoa.

Contributor(s): Material type: TextTextPublication details: Edinburgh : Elsevier Churchill Livingstone, 2005.Description: xvii, 345 p. : illISBN:
  • 0443074283
Subject(s): DDC classification:
  • 613 22
NLM classification:
  • W 85 2005AB
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Holdings
Item type Current library Call number Copy number Status Date due Barcode
Books Books WHO HQ BORROWABLE-COLL-STACKS W 85 2005AB (Browse shelf(Opens below)) 1 Available 00080027

Section A The Scope of Behavior Change Health promotion -- Health and behavior -- The problem of behavior change -- Planning and evaluating interventions. Section B Personal Factors -- Personality and individual differences. Attitudes and expectations -- Perceptions, cognitions, and decisions -- Habits and implementation intentions -- Stages of change, readiness, and motivation. Section C External Factors. Socio-economic environments -- Physical environments -- Psychosocial environments -- Political and legal environments -- Modern cultural environments -- Section D Creating Behavior Change -- Intervention strategies -- Target audiences and target behaviors. Motivating personal change -- Learning habits and skills -- Persuasion. Interpersonal communication. Education -- Environmental and social strategies -- Mediated communication -- Social marketing.

AL0505

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